Why are symmetrical faces considered more attractive than less symmetrical faces? What makes Macs so appealing to some consumers? Why do some homes sell fast and others take a long time to sell in the same area? Balance, Rhythm, Emphasis, Unity, Movement, Pattern, and Contrast. These design principles are everywhere. Design makes the difference.
I teach Photoshop tutorials in a Post-Secondary setting. As part of my tutorials, I regularly show my students the excellent work of Greg Apodaca (see his digital portfolio). Any woman who has compared herself unfavorably to a model in a magazine can feel much better knowing how heavily edited such images are (see blonde and bikini). Greg’s Digital Portfolio showcases his amazing skill as a digital retoucher but it also brings up an ethical question: how much of what we see in the media is real?