Webmaster K

The Principles of Design

Why are symmetrical faces considered more attractive than less symmetrical faces? What makes Macs so appealing to some consumers? Why do some homes sell fast and others take a long time to sell in the same area? Balance, Rhythm, Emphasis, Unity, Movement, Pattern, and Contrast. These design principles are everywhere. Design makes the difference.

How real is reality?

I teach Photoshop tutorials in a Post-Secondary setting. As part of my tutorials, I regularly show my students the excellent work of Greg Apodaca (see his digital portfolio). Any woman who has compared herself unfavorably to a model in a magazine can feel much better knowing how heavily edited such images are (see blonde and bikini). Greg’s Digital Portfolio showcases his amazing skill as a digital retoucher but it also brings up an ethical question: how much of what we see in the media is real?